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The gap nobody sells
The AI demos this year are unreal. The AI inside most small businesses is doing almost nothing.
That gap is the whole story, and nobody selling you the demo wants to talk about it.
A model that writes a novel in ten seconds is not the same as a system that answers your phone at 2pm while you are on a roof. One is a magic trick. The other is a plumbing job.
The businesses actually getting value from AI this year are boring about it. They did not chase the flashiest tool. They found one place where money was leaking, pointed something simple at it, and left it running.
Insight is cheap now. Everyone has the same models. The gap is not knowing what is possible. It is doing the unglamorous work of wiring it into how the business actually runs.
The demo is the easy part. The install is the whole game.
What is the most hyped tool you bought that is still sitting there doing nothing?